Quality assurance in marketing : setting action standards for better results / Keith Sparling.
Material type:
TextSeries: McGraw-Hill marketing for professionalsPublication details: London : McGraw-Hill, c1994Description: xiv, 375 p. : ill. ; 24 cmISBN: 0077078764Subject(s): Marketing -- Quality control | Quality assuranceDDC classification: 658.8/02 LOC classification: HF5415.122 | .S68 1994
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Book
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University of Macedonia Library Βιβλιοστάσιο Α (Stack Room A) | Main Collection | HF5415.122.S68 1994 (Browse shelf (Opens below)) | 1 | Available | 0013096881 |
"Published in association with the Marketing Society"--Cover.
Includes index.
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