Nudge : improving decisions about health, wealth, and happiness / Richard H. Thaler, Cass R. Sunstein.

By:

Thaler, Richard H, 1945-

Contributor(s):

Sunstein, Cass R

Material type: Text

TextPublication details: New York, NY : Penguin Books, 2009.Edition: Rev. and expanded edDescription: viii, 312 p. : ill. ; 22 cmISBN:

9780143115267 (pbk.)
9780300122237 (hbk.)

Subject(s):

DDC classification:

330.01/9 22

LOC classification:

HB74.P8 T53 2009

Contents:

Introduction -- 1. Biases and blunders -- 2. Resisting temptation -- 3. Following the herd -- 4. When do we need a nudge? -- 5. Choice architecture -- 6. Save more tomorrow -- 7. Naïve investing -- 8. Credit markets -- 9. Privatizing social security : smorgasbord style -- 10. Prescription drugs : Part D for daunting -- 11. How to increase organ donations -- 12. Saving the planet -- 13. Improving school choices -- 14. Should patients be forced to buy lottery tickets? -- 15. Privatizing marriage -- 16. A dozen nudges -- 17. Objections -- 18. The real third way -- 19. Bonus chapter : twenty more nudges -- Postscript : November 2008.

Summary: Nudge is about choices - how we make them and how we can make better ones. Authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we makea including ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources, and other bad decisions. Citing decades of cutting-edge behavioral science research, they demonstrate that sensible "choice architecture" can successfully nudge people towards the best decisions without restricting their freedom of choice.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	University of Macedonia Library Βιβλιοστάσιο Α (Stack Room A)	Main Collection	HB74.P8T53 2009 (Browse shelf(Opens below))	1	Available		0013126985

First published in the United States by Yale University Press, 2008.

Includes bibliographical references (p. 281-302) and index.

Nudge is about choices - how we make them and how we can make better ones. Authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we makea including ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources, and other bad decisions. Citing decades of cutting-edge behavioral science research, they demonstrate that sensible "choice architecture" can successfully nudge people towards the best decisions without restricting their freedom of choice.

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