TY  - BOOK
AU  - Allen,Cliff
AU  - Kania,Deborah
AU  - Yaeckel,Beth
TI  - Internet world guide to one-to-one Web marketing
SN  - 0471251666 (pbk. : alk. paper)
AV  - HF5415.1265 .A418 1998
U1  - 658.8/4 21
PY  - 1998///
CY  - New York
PB  - Wiley Computer Pub.
KW  - Internet marketing
KW  - Internet advertising
KW  - Web sites
KW  - Design
KW  - Internet
KW  - World Wide Web
N1  - "Mecklermedia"--Cover; Includes index
ER  -