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		New products management / C. Merle Crawford. by Crawford, C. Merle (Charles Merle), 1924-. Series: Irwin series in marketingEdition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1997Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.153.C72 1997 (1). Place hold Add to cart (remove)
		Retailing management / Michael Levy, Barton A. Weitz. by Levy, Michael, 1950- \| Weitz, Barton A. Series: Irwin series in marketingEdition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HF5429.L4828 1995 (1). Place hold Add to cart (remove)
		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944- \| Peter, J. Paul. Consumer behavior. Series: Irwin series in marketingEdition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.3.P468 1996 (1). Place hold Add to cart (remove)
		Product management / Donald R. Lehmann, Russell S. Winer. by Lehmann, Donald R \| Winer, Russell S. Series: Irwin series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Irwin/McGraw-Hill, c1997Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.15.L44 1997 (1). Place hold Add to cart (remove)
		Strategic logistics management / Douglas M. Lambert, James R. Stock. by Lambert, Douglas M \| Stock, James R. Series: Irwin series in marketingEdition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, IL : Irwin, c1993Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.7.S86 1993 (1). Place hold Add to cart (remove)
		Sales force management / Gilbert A. Churchill, Jr., Neil M. Ford, Orville C. Walker, Jr. by Churchill, Gilbert A \| Ford, Neil M \| Walker, Orville C. Series: Irwin series in marketingEdition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1993Availability: Items available for loan: University of Macedonia LibraryCall number: HF5438.4.C48 1993 (1). Place hold Add to cart (remove)
		Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by Lehmann, Donald R \| Winer, Russell S. Series: Irwin series in marketingEdition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, IL : Irwin, 1997Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.L395 1997 (1). Place hold Add to cart (remove)
		Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| Donnelly, James H. Series: Irwin series in marketingEdition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.P387 1995 (1). Place hold Add to cart (remove)
		A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| Donnelly, James H. Series: Irwin series in marketingEdition: 7th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1997Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.P388 1997 (1). Place hold Add to cart (remove)
		Marketing strategy : planning and implementation / Orville C. Walker Jr., Harper W. Boyd, Jr., Jean-Claude Larr'ech'e. by Walker, Orville C \| Boyd, Harper W \| Larréché, Jean-Claude. Series: Irwin series in marketingEdition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, 1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.W249 1996 (1). Place hold Add to cart (remove)
		The survey research handbook : guidelines and strategies forconducting a survey / Pamela L. Alreck, Robert B. Settle. by Alreck, Pamela L \| Settle, Robert B. Series: Irwin series in marketingEdition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, Ill. : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HN29.A46 1995 (1). Place hold Add to cart (remove)
		Introduction to advertising and promotion : an integrated marke ting communications perspective / George E. Belch, Michael A. Belch. by Belch, George E. (George Edward), 1951- \| Belch, Michael A \| Belch, George E. (George Edward), 1951-. Introduction to advertising & promotion. Series: Irwin series in marketingEdition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, Ill. : Irwin, c1995Other title: Introduction to advertising & promotion.Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823.B387 1995 (1). Place hold Add to cart (remove)
		Consumer and business credit management / Robert Cole, Lon Mishler. by Cole, Robert Hartzell \| Mishler, Lon \| Cole, Robert Hartzell. Consumer and commercial credit management. Series: Irwin series in marketingEdition: 10th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HG3751.C64 1995 (1). Place hold Add to cart (remove)
		Basic marketing : a global-managerial approach / William D.Perreault, Jr., E. Jerome McCarthy. by Perreault, William D., Jr \| McCarthy, E. Jerome (Edmund Jerome). Series: Irwin series in marketingEdition: 12th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.M369 1996 (1). Place hold Add to cart (remove)
		Cases in product management / John A. Quelch. by Quelch, John A. Series: Irwin series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.15.Q45 1995 (1). Place hold Add to cart (remove)
		Cases in European marketing management / John A. Quelch, Kamran Kashani, and Sandra Vandermerwe. by Quelch, John A \| Kashani, Kamran \| Vandermerwe, Sandra. Series: Irwin series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1994Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.12.E8C37 1994 (1). Place hold Add to cart (remove)
		Selling : building partnerships / Barton A. Weitz, Stephen B. Castleberry, John F. Tanner. by Weitz, Barton A \| Castleberry, Stephen Bryon \| Tanner, John F. Series: Irwin series in marketingEdition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HF5438.25.W2933 1995 (1). Place hold Add to cart (remove)

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