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		International marketing / Philip R. Cateora, John M. Hess. by Cateora, Philip R \| Hess, John Milton, 1929-. Edition: 9th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Ill. : R. D. Irwin, 1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF1009.5.C35 1996 (1). Place hold Add to cart (remove)
		Introduction to marketing management : text and cases / Stewart H. Rewoldt, James D. Scott, Martin R. Warshaw. by Rewoldt, Stewart Henry, 1922- \| Scott, James Dacon \| Warshaw, Martin R. Edition: Rev. ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Ill. : Irwin, 1973Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.R4 1973 (1). Place hold Add to cart (remove)
		Marketing : creating value for customers / Gilbert A. Churchill, Jr., J. Paul Peter. by Churchill, Gilbert A \| Peter, J. Paul. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.C5275 1995 (1). Place hold Add to cart (remove)
		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944- \| Peter, J. Paul. Consumer behavior. Series: Irwin series in marketingEdition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.3.P468 1996 (1). Place hold Add to cart (remove)
		Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by Lehmann, Donald R \| Winer, Russell S. Series: Irwin series in marketingEdition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, IL : Irwin, 1997Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.L395 1997 (1). Place hold Add to cart (remove)
		Aftermarketing : how to keep customers for life through relationship marketing / Terry G. Vavra. by Vavra, Terry G. Edition: Rev. and updated.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin Professional Pub., c1995Other title: After marketing.Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.5.V38 1995 (1). Place hold Add to cart (remove)
		Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| Donnelly, James H. Series: Irwin series in marketingEdition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.P387 1995 (1). Place hold Add to cart (remove)
		A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Peter, J. Paul \| Donnelly, James H. Series: Irwin series in marketingEdition: 7th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1997Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.P388 1997 (1). Place hold Add to cart (remove)
		Ethics in marketing / N. Craig Smith, John A. Quelch. by Smith, N. Craig, 1958- \| Quelch, John A. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, IL : Irwin, c1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.122.S59 1996 (1). Place hold Add to cart (remove)
		Marketing strategy : planning and implementation / Orville C. Walker Jr., Harper W. Boyd, Jr., Jean-Claude Larr'ech'e. by Walker, Orville C \| Boyd, Harper W \| Larréché, Jean-Claude. Series: Irwin series in marketingEdition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, 1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.W249 1996 (1). Place hold Add to cart (remove)
		Introduction to advertising and promotion : an integrated marke ting communications perspective / George E. Belch, Michael A. Belch. by Belch, George E. (George Edward), 1951- \| Belch, Michael A \| Belch, George E. (George Edward), 1951-. Introduction to advertising & promotion. Series: Irwin series in marketingEdition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, Ill. : Irwin, c1995Other title: Introduction to advertising & promotion.Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823.B387 1995 (1). Place hold Add to cart (remove)
		Basic marketing : a global-managerial approach / William D.Perreault, Jr., E. Jerome McCarthy. by Perreault, William D., Jr \| McCarthy, E. Jerome (Edmund Jerome). Series: Irwin series in marketingEdition: 12th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.13.M369 1996 (1). Place hold Add to cart (remove)
		Cases in product management / John A. Quelch. by Quelch, John A. Series: Irwin series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago : Irwin, c1995Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.15.Q45 1995 (1). Place hold Add to cart (remove)
		Cases in European marketing management / John A. Quelch, Kamran Kashani, and Sandra Vandermerwe. by Quelch, John A \| Kashani, Kamran \| Vandermerwe, Sandra. Series: Irwin series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : Irwin, c1994Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.12.E8C37 1994 (1). Place hold Add to cart (remove)
		Marketing management : operating, strategic, and administrative / John A. Howard. by Howard, John A. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Ill. : R. D. Irwin, 1973Availability: No items available : Lost (1). Add to cart (remove)

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