Designing and managing a research project : a business student's guide / Michael Jay Polonsky, David S. Waller.

By: Polonsky, Michael JContributor(s): Waller, David SMaterial type: TextTextPublication details: Thousand Oaks, Calif. : Sage Publications, Inc., c2005Description: xi, 232 p. : ill. ; 26 cmISBN: 0761922490 (pbk. : alk. paper)Other title: Research projectSubject(s): Business -- Research -- MethodologyDDC classification: 658.4/03/0072 LOC classification: HD30.4 | .P65 2005Online resources: Table of contents only | Publisher description
Contents:
The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks.
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Item type Current library Collection Call number Copy number Status Date due Barcode
Book Book University of Macedonia Library
Βιβλιοστάσιο Α (Stack Room A) 		Main Collection HD30.4.P65 2005 (Browse shelf (Opens below)) 1 Available 0013101032

Includes bibliographical references and index.

The foundations -- Introduction -- Choosing a topic -- The role of supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Undertaking the research -- Planning the research process -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Communicating the results -- Presenting the results -- Writing your report -- Oral presentations -- Concluding remarks.

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