Business web strategy : design, alignment and application / [edited by] Latif Al-Hakim, Massimo Memmola.
Material type:
TextPublication details: Hershey : Information Science Reference, c2009Description: xxv, 382 p. : ill. ; 29 cmISBN: 9781605660240 (hbk.); 1605660248 (hbk.)Subject(s): Information technology -- Management | Electronic commerce | InternetDDC classification: 658.8/72 LOC classification: HD30.2 | .B88 2009Online resources: Table of contents only Summary: "This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web"--Provided by publisher.
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book
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University of Macedonia Library Βιβλιοστάσιο Α (Stack Room A) | Oversized | HD30.2.B88 2009 (Browse shelf (Opens below)) | 1 | Available | 0013127821 |
"Premier reference source"--Cover.
Includes bibliographical references (p. 340-370) and index.
"This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web"--Provided by publisher.
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