Marketing management : analysis, planning, and control / Philip Kotler.
Material type:
TextSeries: Prentice Hall series in management ; Series in management (Prentice Hall)Publication details: Englewood Cliffs, N. J. : Prentice Hall, c1991Edition: 7th edDescription: xxvi, 756 p. : fig., tabl. ; 28 cmISBN: 0135634792Subject(s): Marketing -- ManagementOther editions: Kotler, Philip Marketing management :; Kotler, Philip Marketing management :
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Book
|
University of Macedonia Library Βιβλιοστάσιο Α (Stack Room A) | Main Collection | HF5415.13 .K64 1991 (Browse shelf (Opens below)) | 1 | Lost | 0010895093 |
Includes bibliographical references and index.
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