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		Advertising principles, problems, and cases / Charles J. Dirksen, Arthur Kroeger, Francesco M. Nicosia. by Dirksen, Charles J \| Kroeger, Arthur, 1908- \| Nicosia, Francesco M. Edition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Homewood, Ill. : Irwin, 1977Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823 .D63 1977 (1). Place hold Add to cart (remove)
		Advertising practice : analytic and creative exercises / Barbara Davis Coe. by Coe, Barbara Jean Davis. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1972Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823.C64 1972 (1). Place hold Add to cart (remove)
		MaxiMarketing : the new direction in advertising, promotion, and marketing strategy / Stan Rapp and Thomas L. Collins. by Rapp, Stan \| Collins, Thomas L. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c1987Availability: Items available for loan: University of Macedonia LibraryCall number: HF5415.R325 1987 (1). Place hold Add to cart (remove)
		No cover image available Διαφήμιση : ένας πρακτικός οδηγός για διαφημιζόμενους και διαφημιστές / Frank Jefkins ; μετάφραση και επιμέλεια ?λκης Μαγδαληνός. by Jefkins, Frank William. Series: Διοίκηση των επιχειρήσεωνMaterial type: Text; Format: print ; Literary form: Not fiction Language: Greek, Modern (1453- ) Original language: English Publication details: Αθήνα : Τυροβόλας, 1980Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823.J4416 1980 (1). Place hold Add to cart (remove)
		No cover image available Η λειτουργία των δημοσίων σχέσεων εις την σύγχρονον οικονομίαν / Παναγιώτου Π. Μποκοβού. by Μποκοβός, Παναγιώτης Π. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Θεσσαλονίκη : [χ.ό.], 1974Availability: Items available for loan: University of Macedonia LibraryCall number: HM263.M76 1974 (1). Place hold Add to cart (remove)
		Advertising communications and promotion management / John R. Rossiter, Larry Percy. by Rossiter, John R \| Percy, Larry. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill Companies, 1996Availability: Items available for loan: University of Macedonia LibraryCall number: HF5821.A293 1997 (1). Place hold Add to cart (remove)
		Advertising and communication management / Michael L. Ray. by Ray, Michael L. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J. : Prentice-Hall, c1982Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823.R392 1982 (1). Place hold Add to cart (remove)
		No cover image available Μελέται επί θεμάτων δημοσίων σχέσεων / Παναγιώτου Π. Μποκοβού. by Μποκοβός, Παναγιώτης Π. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Θεσσαλονίκη : [χ.ό.], 1970Availability: Items available for loan: University of Macedonia LibraryCall number: HM263.M656 1970 (1). Place hold Add to cart (remove)
		The practice of advertising / edited by Norman A. Hart and James O' Connor. by Hart, Norman A \| Institute of Marketing \| CAM Foundation \| O'Connor, James (James R.). Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Heinemann, 1983Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823.P73 1983 (1). Place hold Add to cart (remove)
		How advertising works : the role of research / edited by John Philip Jones. by Jones, John Philip. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage Publications, c1998Availability: Items available for loan: University of Macedonia LibraryCall number: HF5823.H58 1998 (1). Place hold Add to cart (remove)
		The advertising business : operations, creativity, media planning, integrated communications / edited by John Philip Jones. by Jones, John Philip. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage Publications, c1999Availability: Items available for loan: University of Macedonia LibraryCall number: HF5813.U6A635 1999 (1). Place hold Add to cart (remove)
		Η διαφήμιση ως επικοινωνία / Gillian Dyer ; μετάφραση Αγγελική Σπυροπούλου. by Dyer, Gillian. Series: Επικοινωνία και κουλτούραMaterial type: Text; Format: print ; Literary form: Not fiction Language: Greek, Modern (1453- ) Original language: English Publication details: Αθήνα : Εκδόσεις Πατάκη, 1993Availability: Items available for loan: University of Macedonia LibraryCall number: HF5821.D8916 1993 (1). Place hold Add to cart (remove)
		No cover image available Προβλήματα ερεύνης αγοράς και διαφημίσεως / υπό Ιωάννου Θ. Ζέρβα. by Ζέρβας, Ιωάννης Θ. Series: Οικονομική βιβλιοθήκη Μηνιαίου Δελτίου Εμπορικού και Βιομηχανικού Επιμελητηρίου Θεσσαλονίκης ; 4Material type: Text; Format: print ; Literary form: Not fiction Publication details: Θεσσαλονίκη : Εμπορικό και Βιομηχανικό Επιμελητήριο, 1963Online access: Online ψηφιακή μορφή Availability: Items available for reference: University of Macedonia Library Not for loanCall number: HF5415.3.Z478 1963 (1). : Add to cart (remove)

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