Developing a market orientation / Rohit Deshpandι, editor.
Material type:
TextPublication details: Thousand Oaks, Calif. : Sage Publications, c1999Description: vii, 320 p. : ill. ; 24 cmISBN: 076191692X (acid-free paper); 0761916938 (pbk. : acid-free paper)Subject(s): Marketing research | Customer services | Corporate culture | Organization | CompetitionDDC classification: 658.8/3 LOC classification: HF5415.2 | D44 1999Online resources: Table of Contents
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Book
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University of Macedonia Library Βιβλιοστάσιο Α (Stack Room A) | Main Collection | HF5415.2D44 1999 (Browse shelf (Opens below)) | 1 | Available | 0013034675 |
Papers originally published as Marketing Science Institute working papers.
Includes bibliographical references and indexes.
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